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I genuinely think understanding the difference between Communications, Marketing, and Advertising would save a lot of business owners unnecessary frustration.⁠
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When those three things get blended together, it becomes really hard to identify what yo

I think a lot of business owners are getting and feeling pressure to constantly “market” themselves online, but...⁠
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what they actually need is stronger communication INSIDE their business.⁠
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Marketing and Communications ARE NOT the sam

If you feel any of these 'content barriers' and have thought that you need help with marketing or would love to hire a Social Media Manager, you are among 95% of the small business founders I talk to. 💗⁠
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The thing is these are symptoms of the real

One of the most surprising shifts I help founders realize is that content rarely gets easier by trying harder.⁠
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Content becomes a lot less intimidating once the thinking about what to post, which format to use, what each post is doing for your busi

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